As a digital product, the central phase of the project was creating the site and product design. It was essential to ensure the user would quickly become familiar with the motifs and identity of the brand — as the first contact a user would have with Paytrie's product, the marketing site needed to be informative and decisive in its visual language.

The goal for the product was to design primarily for dark mode while ensuring that Paytrie’s brand identity was effectively translated. We achieved this through the use of monotone patterns throughout while designing with functionality in mind. The embedded widget is the primary focus of the product, so we ensured that it would be adaptable to a variety of use cases. Within the widget, users can sign up and log in, buy and sell stablecoins, and track the progress of their orders.