Web design
The web design was a large portion of our engagement with Healthie. We needed to create two sites that felt related yet spoke to their unique audiences. Healthie's site followed their friendly and straightforward visual language—keeping in mind the audience knows healthcare but doesn’t want to get bogged down by the technical details of the product. The design, graphs and graphics are conceptual in nature. They drive the idea home, and focus less on the detailed technicalities.
Healthie+'s site was designed with a more tech-forward aesthetic, leveraging dark mode and details. With a more technically-minded audience that is interested in the under-the-surface details, we still designed the site, graphs and graphics in a direct and to the point style, but they show more of the detailed technicalities (than Healthie).